Tuesday, April 08, 2008

InsideTrip.com


Most third party travel sites are very similar. Sites such as Expedia, Travelocity, Hotwire, and Kayak show you a list of fares from least to most expensive. These sites as well as others are best at giving the user several options when it comes to finding the lowest fare. However, they fall short on letting the user know if the fare is a true value in regards to key factors that can help determine whether the flight is worth the money or is one to avoid - like how much legroom you get, a flight's on-time performance and mishandled luggage rates.

Enter InsideTrip.com, a new travel site that arrived a few weeks ago. InsideTrip.com, like other sites, still lists several options along with price. However, Insidetrip.com is different that it lists those fares in accordance to 12 "pain points". The pain points involve 4 factors in each of the following categories: Speed, Comfort, and Ease.

I decide I want to fly to San Diego from Milwaukee. After entering in desired dates I choose the pain points that are important to me, such as: on-time stats, lost bags rank, and aircraft age. The list of fares will then appear in accordance with these pain points...not price. Sometime the first option is the cheapest, other times not. The user can then scroll down and decide which fare to chose.

The site seems easy to use and is definitely worth checking out when booking your next flight.